Chief Strategy, Business Development and Marketing Officer, Northern Arizona Healthcare
Jannienne Jones Verse is Chief Strategy, Business Development and Marketing Officer with Northern Arizona Healthcare. Focused on the build of innovative and metrics-based strategic initiatives, Jones Verse’s work crosses the disciplines of consumerism, research, business operations and marketing technologies.
Jones Verse began her career in communications, evolving into strategic marketing with retail technology leader AT&T. She aligned multi-state operations, increasing AT&T’s footprint in those markets by 64% during her tenure. Jones Verse then propelled international software giant Reynolds & Reynolds to next level B2B integrated marketing, exceeding quarterly sales goals by the millions. In the healthcare arena, she leveraged similar talents for healthcare giants, including innovator Geisinger Health in PA.
Jones Verse’s professional distinctions include being named one of the nation’s most talented marketing professionals, honor as a Most Powerful & Influential Woman of Pennsylvania, recognition for outstanding excellence in medical advertising and distinction as an Emerging Executive Leader in her field. She is a dedicated member
of the Executive Board of the National Diversity Council, headquartered in TX.
The Buckeye State native earned academic awards and a Bachelor of Arts, Mass Communications at Wright State University. Jones Verse also achieved a Master’s in Business Administration, Marketing Concentration, Summa Cum Laude, at the University of Phoenix.