Ali Applin
CEO
Northern Arizona Lodging, Tourism & Restaurant Association
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Ali has over 20 years of marketing and business development experience in a variety of different settings. She has helped corporate, non-profit, small startups and educational institutions design and promote products and programs across multiple platforms. She is well versed in the art of communication and understands how critical marketing is to the success of any business. As the CEO of NALTRA, she is helping to grow and expand the organization through education, advocacy and collaboration. 

Ali is active in the community and has served on several boards to include High Country Humane, Flagstaff Women’s Leadership Network, United Way, Flagstaff Shelter Services, STEM City, and Tynkertopia.

Ali loves living in Flagstaff and taking advantage of all the great hiking, mountain biking and skiing this mountain town has to offer.